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How
to Find a Franchise
At
this point, we’re assuming that you have a very solid handle on
whether or not you want to purchase a franchise. You should know
your motivation, have an idea what sort of franchise(s) you’re
looking for, and feel fairly confident in your ability to handle
your own business.
There’s
just one problem: you don’t know where to begin looking!
Fortunately, there are literally hundreds of places you can learn
about franchise opportunities right now, today! Here are just a
few.
Word
of Mouth
Begin
by telling your friends and family that you’re interested in
purchasing a franchise. You’ll be amazed how quickly they start
to come to you with the information that so-and-so is selling a
franchise, or their second cousin twice removed runs a wonderful
franchise looking for more operators. Word of mouth is truly a
terrific thing.
Keep
your eyes open as well. If you see an interesting service or
product, you may find pamphlets or advertisements looking for
franchisees nearby. This is especially true for vending machine
operators and the like.
Magazines
There
are many magazines dedicated to connecting franchisors and
franchisees, and many of them specifically target UK audiences
(which works great for you, because presumably you don’t want to
move to Tibet to start your business). These are a few of the
better-known publications:
·
The
Franchise Magazine (TFM):
The Franchise Magazine offers tons of great information, including
franchising articles, business tips, available franchises, and
much more. They also provide counseling services for those
considering purchasing franchises or franchising their own
business. Check out the magazine, and also take a look at their
website: www.thefranchisemagazine.net.
Both are chock-full of great information.
·
Franchise
World: Franchise World is an extraordinarily informative magazine, with tips on evaluating
potential franchises, selecting the franchise that’s right for
you, and connecting with franchisors. They also produce the British Franchise Directory and Guide, a detailed list of franchises
available in Britain each year. Visit their website for free
information and to order a free copy of the magazine:
www.franchiseworld.co.uk
·
Business
Franchise Magazine: This
magazine is the only official publication of the B.F.A. (British
Franchise Association). The Business
Franchise Magazine is available by subscription, at
newsstands, and at Franchise Exhibitions. It provides useful
information for potential and existing franchisees and franchisors.
·
Franchise
International:
Obviously not a British publication, Franchise
International is dedicated to promoting worldwide franchise
opportunities. You may find it a useful read if you’re
interested in beginning an overseas franchise in the UK.
There
are many other print sources of franchise information, but these
four magazines are a great place to start!
Websites
We
all love the Internet, the twenty first century’s treasure trove
of information. Of course, “information” is a broad term, and
not necessarily what you want: you need good
information, information that is reliable and trustworthy.
Here
are some great websites that will help you on your path to
becoming a successful franchisee!
·
The Franchise Magazine: The magazine is mentioned above, but their website is worth a visit too: it
provides a large amount of great information. www.thefranchisemagazine.net
·
Franchise World: Like The Franchise Magazine, Franchise
World’s website contains a lot of useful information. The
organization isn’t spectacular, but it’s worth sifting through
for the useful connections. www.franchiseworld.co.uk
·
Dalton’s Business: Dalton’s Business provides a detailed list of franchises available for
purchase at www.daltonsbusiness.com.
·
Franchise Exhibition: Franchise Exhibition provides a detailed list of available franchises. You
can search by business name, category, or type, and the listings
are thorough and up-to-date. www.franchiseexpo.co.uk
·
The British Franchise Association: The
British Franchise Association is the most recognized name in
British franchising. They maintain a list of members, all of whom
meet stringent ethical guidelines. The BFA website offers not only
a thorough listing of potential franchises, but a good deal of
helpful advice for franchisors and franchisees alike. www.thebfa.org
Franchise
Exhibitions
Franchise
exhibitions provide a great opportunity for franchisors and
franchisees to get together and examine one another. The nice
thing about an exhibition is the single-minded focus: everyone is
there for a specific reason. You’ll find many franchises eager
for your business, and you’ll have a wide variety of franchises
to compare and contrast. You might even find some ideas you never
knew existed!
If
you hate the idea of poring over website descriptions, a franchise
exhibition is ideal. Even if you’re a sit down and think sort of
person, franchise exhibitions are great opportunities because you
often get to meet the franchisor in person. Remember, you have to
work with this person, not just their business!
Naturally,
the times and locations of franchise exhibitions change yearly,
but these are some of the main British franchising exhibitions.
Plug their names into a search engine to find the times and
locations for this year!
·
The British Franchise Exhibition:
Hosted in association with the B.F.A., meaning all franchisors are
B.F.A. members. Usually held in January.
·
The British and International Franchise Exhibition:
Similar to the above, also hosted in association with the B.F.A.,
but even larger, and usually held in the spring.
·
The British Franchise Exhibition -- Glasgow:
A Scottish counterpart to the British Franchise Exhibition.
·
The Irish Franchise Exhibition:
Presented in association with the Irish Franchise Association,
offering excellent opportunities for Irish franchisees.
The
Franchise Magazine
also offers an extensive list of upcoming British exhibitions and
events on their website, www.thefranchisemagazine.net.
Find
It!
As
you can see, there’s no shortage of ways to connect with
franchisors! Get moving, and don’t be afraid to look around.
There’s always something new to discover in the franchising
world, so take your time, have fun, and start exploring.
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